As mother and daughter Holly Willoughby and Linda Willoughby are of course the spitting image of each other.
But what the This Morning presenter’s fans, and quite frankly us, can never quite seem to get over is just how incredible Linda looks at 72.
Holly has shared plenty of photos of the mother-daughter-duo over the past few years, and the pair were recently spotted together going out for lunch with gorgeous Linda looking like she could be Holly’s sister.
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Last year Holly posted a picture of her with her mum on her 71st birthday, where they both beamed at the camera as they posed together with some gorgeous flowers.
The TV host, who also has an older sister Kelly, looked beautiful in a white dress, while Linda wore a stylish floral number.
Alongside the image, Holly, who is mum to children Belle, Harry and Chester, with husband Dan Baldwin, wrote: “This beauty turned 71 today! Happy birthday mama… love you so much.”
And it’s no surprise, that following the photos the pair were inundated with compliments.
“Who even looks this good at 71,” one person wrote, while another quipped: “Wow, I would be happy if I looked like that at 31!!”
One surprised person wrote: “Omg can you ask your mama what’s her secret??? She looks amazing.”
While a fourth gushed: “As if Holly’s mum is 71!! She looks 51! I want to know all her skincare secrets”
Linda, who is married to Holly’s dad Terry Willoughby, celebrated their 43rd wedding anniversary back in April with the TV star posting a black and white picture of them on their wedding day.
“Happy 43rd wedding anniversary to these love birds… love you Mumma and Dadda!” she wrote alongside her parents kissing.
Holly shared her worries about not being able to spend Christmas with both of them this year after Prime Minister Boris Johnson introduced the rule of six to battle a rise in coronavirus infections.
Speaking on This Morning she said of the new government guidelines: “This is awkward for me. I’m in a family of five. Am I going to have to choose between my mum and dad on Christmas?”
“I guess the other thought is, how is anyone going to police these rules? Are the government going to have marshals to monitor people?”
New rules mean that groups of people over the size of six will no longer be able to meet even in your own home. Breaking the restrictions will land you a fine of £100, with it doubling every time you are caught up to £3,200.